Podcast Episode #95 Narrowing your focus on only 1 or 2 products or services, instead of being a Jack of all trades, will make you referable and help you scale your business. The system below represents the scalability track – a process that identifies which...
Podcast Episode #89 The idea of “Profit First” is to instil a behaviour-based cash management system — a system for managing cash that ensures profitability, by putting profitability first. In the simple equation sales minus expenses equals profit, profit...
Podcast Episode #58 This document summarizes the nine-point marketing framework for small to medium business owners that is part of the author’s book, The 1-Page Marketing Plan. Each point provides ideas that will help you plan your own marketing strategy. The...
